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August 17, 2011

Management Bateman 9th Edition

Management Bateman 9th Edition
Product Description
Bateman and Snell Management: leaders and employees in a competitive world is a text with a functional approach, completely modernized. This text is maintaining the four traditional functions of planning, organizing, directing and controlling, while modernizing and re-visioning the concepts, how to provide strategic value, building a dynamic organization, mobilizing people and learning and change.
Bateman / Snell results-oriented approach is a unique feature of this book. In this increasingly competitive environment, there are five basic types of performance, in which the organization than, equal to or lose the competition are cost, quality, speed, innovation and service. These five dimensions, if done well, providing customer value and competitive advantage for you and your organization. Throughout the text Bateman & Snell remind students of these five dimensions and their impact on the “bottom line” with marginal icons that contribute to the direction and theme of collaboration, which is the key to successful management. People who work with others and not against, is essential for a competitive advantage.

Review
I read the four principles and found them very real and practical. While there are others that include funding or finance as a separate item, this is explicitly discussed with intense detail.
A good book for managers climb the corporate ladder.

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